Creative Director | Copywriter
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Favor | The Golden Goods

FAVOR GOLD | THE GOLDEN GOODS

To get folks excited for the launch of Favor Gold—a premium delivery subscription made just for Texans—we rolled out a line of handmade golden goods celebrating the best of Texas cuisine. People must have really been longing to sleep with a giant beef rib and wear chili around their necks because the goods sold out in a matter of minutes.

We, of course, had to ship the giant beef rib in giant butcher paper.